We offer a rotating selection of courses, focused on critical topics for any entrepreneur (or intrapreneur) trying to bring an idea to life.
All Hurt Hub@Davidson Courses are open to Davidson College students, faculty, staff, alumni – as well as the broader Davidson/Lake Norman and Charlotte community.
All Hurt Hub Courses are open to Davidson College students, faculty, staff – as well as the broader Davidson/Lake Norman and Charlotte community.
Course Length: 7 weeks
Course Dates: Wednesday nights
October 6 – November 17, from 6:30-8:00 PM
Location: The Hurt Hub@Davidson
Instructor: Rebecca Weeks Watson
The Lean Startup methodology is an approach to building new businesses rooted in the belief that entrepreneurs must investigate, experiment, test, and iterate as they develop new products and services. Unlike traditional startup approaches, lean startups move quickly, iterate often and continuously solicit feedback from their customers.
Building a Lean Startup is a 7-week course covering topics including how to come up with business ideas, how to get users/customers and grow, how to execute on sales and marketing, how to hire, how to raise money, which key metrics to measure, and more. All of these topic areas will rely on a build-measure-learn approach to make sure you find effective solutions quickly and inexpensively.
Lean Startup is a mindset and a methodology that is used across industries, sectors, and professions to solve problems and understand what your customers need most. We welcome people from all backgrounds and encourage an open and engaged mindset!
This course is ideal for Davidson students and general community members with startup ideas or early-stage companies, or “intrapreneurs” looking to innovate inside a larger organization. If you have a curious mind, we welcome you regardless of your previous entrepreneurial experience.
Rebecca Weeks Watson is a digital media entrepreneur with 17 years of experience in Silicon Valley and two U.S. patent awards. After starting her career in finance and then consulting for Match.com, she decided to pursue her interest in the startup world. She was on the founding team and led Business Development for two different marketing technology companies, one of which was acquired by Meredith Corporation. She has spoken at 50 conferences nationwide and enjoys lecturing at the University of Virginia’s undergrad business school. Most recently, Rebecca founded a groundbreaking interview series called The Reveal that uncovers the personal stories of world-class leaders.
Connect with Rebecca on LinkedIn