We offer a rotating selection of courses, focused on critical topics for any entrepreneur (or intrapreneur) trying to bring an idea to life.
All Hurt Hub@Davidson Courses are open to Davidson College students, faculty, staff, alumni – as well as the broader Davidson/Lake Norman and Charlotte community.
All Hurt Hub Courses are open to Davidson College students, faculty, staff – as well as the broader Davidson/Lake Norman and Charlotte community.
Course Length: 7 weeks
Course Dates: Wednesday nights
February 17 – March 31, from 6:30-8:00 PM
Location: 1.5 hours Zoom instruction with optional individualized office hours
Instructor: Rebecca Weeks Watson
The Lean Startup approach to starting a company will likely flip your assumptions on their head. Rather than writing a lengthy business plan, building a product, and then trying to find customers, the Lean Startup approach positions a startup concept as a hypothesis you’re trying to test. It involves gathering early feedback, improving or altogether changing your product, and then scaling, so that you improve your odds of success and don’t waste your time, money or resources.
Today, almost every industry and company is turning to these entrepreneurial principles to figure out how to better serve customers, overcome market disruption and continually innovate.
Not only will you learn a strong foundation for startup operations, by the end of this course our hope is that you will have learned that pushing yourself out of your comfort zone and evolving quickly are more fun and rewarding than you ever imagined.
This course is ideal for Davidson students and general community members with startup ideas or early-stage companies, or “intrapreneurs” looking to innovate inside a larger organization. If you have a curious mind, we welcome you regardless of your previous entrepreneurial experience.
Rebecca Weeks Watson is a digital media entrepreneur with 17 years of experience in Silicon Valley and two U.S. patent awards. After starting her career in finance and then consulting for Match.com, she decided to pursue her interest in the startup world. She was on the founding team and led Business Development for two different marketing technology companies, one of which was acquired by Meredith Corporation. She has spoken at 50 conferences nationwide and enjoys lecturing at the University of Virginia’s undergrad business school. Most recently, Rebecca founded a groundbreaking interview series called The Reveal that uncovers the personal stories of world-class leaders.
Connect with Rebecca on LinkedIn