What You’ll Learn:
The Lean Startup approach to starting a company will likely flip your assumptions on their head. Rather than writing a lengthy business plan, building a product, and then trying to find customers, the Lean Startup approach positions a startup concept as a hypothesis you’re trying to test. It involves gathering early feedback, improving or altogether changing your product, and then scaling, so that you improve your odds of success and don’t waste your time, money or resources.
Today, almost every industry and company is turning to these entrepreneurial principles to figure out how to better serve customers, overcome market disruption and continually innovate.
Not only will you learn a strong foundation for startup operations, by the end of this course our hope is that you will have learned that pushing yourself out of your comfort zone and evolving quickly are more fun and rewarding than you ever imagined.
Who Should Register:
This course is ideal for Davidson students and general community members with startup ideas or early-stage companies, or “intrapreneurs” looking to innovate inside a larger organization. If you have a curious mind, we welcome you regardless of your previous entrepreneurial experience.